Electricity in Texas Is DeregulatedTwenty-three states allow free choice in the electricity market. Before deregulation in 2002, Texas was one of the states that had a monopoly on energy production — with no competition, rates were higher and there was little incentive to embrace change or technological advancement. Since deregulation, dozens of new Texas electric companies have been created to serve consumer needs in a number of innovative ways.
Texas Electric Companies Have to CompeteConsumers benefit from the competition between energy companies in two different ways. The first is that companies will fight to offer the lowest price because they know that consumers will take their business elsewhere if they aren’t competitive. The second is that competition means innovation in the traditional pricing structure. Consumers can choose an electric plan that fits them, and even more importantly, they can lock in the price of energy for long periods of time, ensuring that prices will fit their budgets. With the rising costs of energy before deregulation, there was little consumers could do. Since there was no consumer choice, there was “the electric company” or nothing. After the market opened, electric companies put their customers first; electric companies are leading the way in energy efficiency by offering consumers recommendations and helpful information on reducing energy usage.
Competition in Texas Means More Renewable Energy OptionsWith companies competing for one of the largest energy markets in America, there has been a race to produce more renewable energy, which is cheaper in the long term and better for the environment than fossil fuels. Renewable energy companies can offer plans with variable amounts of renewable energy up to an astounding 100% renewable energy. Competition hasn’t just been good for consumers, it’s been good for the environment.
Modern Electricity Thanks to Modern TechnologyA lot of change in the electric industry was prompted by the development of the smart meter, which gathers information on energy consumption. Smart meters not only make it easy for consumers to change their energy supplier, they also provide up-to-the-minute information on energy consumption. Because of this, the smart meter can provide a great base for other smart devices, such as smart thermostats, to maximize both energy efficiency and consumer comfort.
Companies Offer New Ways for Consumers to SaveOne of the other great benefits of deregulation in the electric market is that companies are always looking for unique ways to retain customers and acquire new ones. Because of this, many companies partner up with other companies and local businesses to offer discounts and cross-promotions, which means consumers can save on much more than just their electric bill. These offers help companies distinguish themselves in a crowded electricity market and help establish a better relationship between consumers and their electric company. Deregulation in Texas has provided more consumer choice and allowed Texans to save more money. As a Texas electric company, Amigo Energy offers recommendations for reducing your energy consumption, a variety of energy plans aimed at meeting customers’ needs, innovative technology, and superior customer service.